Chasing the popularity of social network games, Oberon Media is announcing today that it is adding social features to its casual games on a variety of platforms.

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Oberon Media joins the crowd making casual games more social
As Facebook has moved away from letting app developers spam users in their apps, RockYou has had to adjust its business away from purely viral apps such as hugs or gifts. And one of its great new schemes to keep Facebook users engaged in its apps is the Deal of the Day.

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RockYou’s Deal of the Day is new way to monetize social games with ads
(Editor’ s note: Will Herman is an entrepreneur who has founded or held senior roles in several tech companies. This story originally appeared on his blog.) Don’t even get me started about the sorry state of American technological and economic competitiveness and our complete ignorance of what really made the US a great and growing country since it’s inception. We are so caught up with balancing what is politically correct, what is politically achievable and not disrupting paths to reelection that we have forgotten what it’s like to have dreams and to work towards a significantly better or, at least different, future

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Startup Visa: It’s time to wake up, America…
Offers have been a scandalous thing in the social game business. Critics have accused offer providers — which let you pay for a virtual good in a social game by filling out a special offer in lieu of a credit card payment — of running scams on consumers.

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Boomerang’s Offerwall crowdsources the best offers for social games
Heartbeat sensors took center stage in Electronic Arts’ preview of its sports game line-up this evening at the Game Developers Conference .

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EA Sports Active 2.0 to get heartbeat sensors and online sharing (video)
Re-entering the highly competitive “sandbox” crime genre made famous by Rockstar’s Grand Theft Auto series, Activision today showed live gameplay footage of its reboot entrée, True Crime, at the Game Developers Conference in San Francisco. Many thought the series dead after a disappointing critical and fiscal second effort in 2006 with the second in the series, True Crime: New York

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Activision shows off footage from True Crime reboot
Google is recruiting allies in its effort to win customers for Google Apps, its bundle of online office software. The search giant just announced a new service called the Google Apps Marketplace .

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Google launches a store for business apps
Gareth Davis, the platform manager in charge of Games at Facebook, delivered his keynote today at the Game Developers Conference in San Francisco. Davis focused his talk on the changes in social gaming and told the audience that, despite FarmVille , the killer social game is still “out there”. “Early cinema evolved into a specific language for that media, bringing about cuts and edits and certain types of shots,” Davis said

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The ‘Mario of Facebook’ is yet to come